DDA / Main Street | 269-535-5145

Main Street Happenings Spring 2017!

The Latest News in Downtown:

It’s been awhile since we’ve posted a real news article, but it’s because we’ve had lots to do with many things going on in Downtown Three Rivers!  From a brewery opening to a new restaurant project, from a fast-approaching cleanup day to a new First Fridays events series and an innovative, new approach to putting our city on the map, there’s plenty to be excited about as we start the second quarter of 2017. Here are some of the highlights:

  • KELSEY BLOCK BREWERY! On Saturday, March 18, the Kelsey Block Brewing Company opened to the public for the first time! We were excited to be there, and you can check the Downtown Three Rivers Facebook page for a short video. The beer is fantastic, the building is nicely renovated, and owner Jerry Barkley is pleased to offer a selection of great homemade snacks. Stay tuned; he’ll be offering a more complete menu for your dining enjoyment once he’s had the place open for a few months. Current hours are Fri-Sat-Sun, 4-10. Come down and check the place out!
  • ROOSTER’S WING SHACK: At its March board meeting, the DDA/Main Street awarded Sean Reus a $20,000 grant for rehabilitation of the former Paisano’s property, and we are excited about the changes. Newly-uncovered and refinished hardwood floors, tables made from recycled bowling alley and black pipe, corrugated metal trim, and new lighting will give the place a trendy, new feel, while new kitchen and tap equipment, a new bar (back near where it was when Paisano’s opened), and an expanded set of taps will allow for a better focus on quality, with Michigan-brewed selections. Fewer pool tables and a brighter space mean a more family-friendly atmosphere. Best of all, look for a wide selection of flavored wings and many other items. We’ll be excited to see afternoon and evening dining options return to the block – expect an opening in late spring!
  • LANDMARK TAPHOUSE: The project to renovate the former Pub 21 property into a trendy tap house and restaurant continues to move forward. Notice a theme yet? We’re on our way to being able to claim Three Rivers as a destination for micro brew aficionados and people seeking to try new experiences in local eateries. This project is being funded from a variety of sources, so there are a lot of details to be ironed out before work is permitted to start, but funders, contractors, and the property owners recently met to begin the first steps of moving toward construction. DDA, the city, MEDC, and others are all at the table, and the Russells have shown steadfast commitment to moving forward. This is a big project, and we anticipate great things. We’ll keep you posted as they develop!
  • CLEANUP DAY: Our annual cleanup day is approaching! Join in the fun as we spruce up downtown Three Rivers and get ready for summer with flower planting, painting, trimming, and many other tasks. Spend a spring day outside with your fellow citizens helping take pride in our great city! Stay tuned for more details – the event takes place on Saturday, May 13 – and email [email protected] if you’d like to be involved!
  • FIRST FRIDAYS! Our downtown merchants and our Promotions Committee have decided to undertake a First Fridays downtown events series! With the brewery open now, the Wing Shack open soon, and an exciting list of entertainment and events to be revealed, we expect these to be great fun! The first, kickoff Friday will be June 2 from 5 to 8 pm, and will be an Ice Cream Social; each Friday will have its own unique theme and activities. Keep an eye on the Downtown Three Rivers Facebook page and trdda.net for the latest!
  • VOLUNTEER PICNIC: Coinciding with our inaugural First Friday on June 2, we’ll also host a volunteer appreciation picnic in Scidmore Park. We’ll grill hotdogs, and you may choose to bring an optional potluck item as we pay tribute to the many hardworking volunteers who keep our program rolling forward. We’ll adjourn to the Ice Cream Social afterwards – email [email protected] to RSVP!
  • MOVING TOWARD COHESION: In February, national and state Main Street staff joined our board, staff, and supporters to identify next strategies for moving forward. With our events, our grant programs, and other activities, we’ve achieved some great progress – more businesses and prospective business owners are taking a serious look at our downtown. The goal of this meeting was to identify a way to move us to the next level of achievement. After looking at our best assets and strengths – our history museums, the Carnegie and the Riv, HarmonyFest and other events, the Artists’ Guild, our artisan merchants, and the rivers and parks – it became obvious that we have the beginnings of an arts, culture, and entertainment district here. Now, we’re having some initial conversations with those organizations and businesses to look at ways to put our strengths together, add more acitivites, and highlight what we already do well, so that in a few years, Three Rivers might be able to attract visitation on the basis of the unique and great things we have to offer!   …our coming restaurants should help, too. We’ll look to further showing off our outdoor opportunities – rivers and trails – further down the road as the related infrastructure falls into place.
  • GOLDEN FINCH FRAME: Many of you have been watching the Golden Finch Frame and Gallery in anticipation of their move. In keeping with our new arts-related theme, owner Nancy Boyce has decided to keep the store in its current location at Main and Portage. We’re glad she’ll be staying here in downtown, and that her store will be an important part of setting our identity going forward!


Three Rivers people once flocked to downtown for its arts and entertainment. The Riviera is still with us as a great place to spend time, and with a new brewery and more restaurants coming soon, we expect Downtown to thrive again!
Our downtown is filled with creative people, like Misty Vosters of Yummy Creations by Misty. Would you believe that this camera is a cake?
The Carnegie Center for the Arts and the Three Rivers Artists’ Guild bring our community’s talent together. TR Artists’ Guild photo.
The new Kelsey Block Brewing Company has been open since mid-March, and it’s a beautiful space. We think you’ll agree–and we think the beer is great, too!
We’re a factory town, so we’ve always been good at making things. This Chevy may well contain Three Rivers parts – but we also make art in many other forms!
From HarmonyFest to Elvis-impersonator shows at the Riviera Theater, live entertainment brings people to our downtown!

4/12/17: DDA BUDGET HEARING – 8:30 am at 57 North Main Street; we’ll be reviewing the proposed budget for Fiscal Year 2017-2018
4/22/17: TRACF SPLASH EVENT – Three Rivers Area Community Foundation will hold its casino night fundraiser at A Place in Time on Saturday evening, and our DDA/Main Street will be there to help celebrate their successes.
5/13/17: COMMUNITY CLEANUP DAY – all day Saturday in downtown TR
6/2/17: FIRST FRIDAYS KICKOFF ICE CREAM SOCIAL: The first of our First Fridays downtown events series will be an ice cream social in downtown Three Rivers, to be held the first Friday of every month from 5 to 8 pm.
6/2/17: VOLUNTEER PICNIC: As part of our inaugural First Friday, we’ll host a volunteer appreciation potluck picnic in Scidmore Park.
9/8/17: TR SCHOOL PRIDE! In lieu of a regular First Friday, our downtown merchants will celebrate our city’s school pride in honor of Homecoming on the second Friday of September.
FALL ’17: Stay tuned for the fall when our program will host its first annual signature fundraising event, our First Fridays will continue, and Christmas Around Town festivities will start in late November!

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Three Rivers DDA/Main Street

ATTN: David Vago
57 N. Main St.

Three Rivers, MI 49093

Michigan Main Street

Three Rivers is a Select level community in Michigan Main Street, an official affiliate of The National Main Street Center, which is committed to creating high-quality places and to building stronger communities through preservation-based economic development.

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Phone: (269) 535-5145
Address: 57 N. Main St., Three Rivers, MI 49093