DDA / Main Street | 269-535-5145

Archive for the News Category

Three Rivers DDA/Main Street seeking volunteers for Community Cleanup Day 2015

Press Release


Wednesday, March 25th, 2015


Contact: Brian Persky
Three Rivers DDA/Main Street Executive Director
(269) 535-5145

Three Rivers DDA/Main Street seeking volunteers for Community Cleanup Day 2015

Three Rivers, MI– The Three Rivers DDA/Main Street program wishes to invite all community members to take part in a “traditional washing down” of the downtown area on Saturday, May 16th.

“Three Rivers Community Cleanup Day” (formerly Pride Day, Wash Down Day) is being collaboratively planned and organized by members of the DDA/Main Street Promotions Committee, Organization Committee, and Design Committee.

Events in previous years have seen over 100 volunteers, and the DDA/Main Street program hopes to exceed those numbers in 2015. Projects will include planting flowers, pulling weeds, and cleaning up trash among many others.

“Community Clean Up Day is a great way to build relationships between our community and local businesses,” says project chair and Promotions Committee member Terra Miller. “A litter-free flower bed is not just a pretty sight, but it is also a sign of a community that cares.”

“The DDA/Main Street committee’s have been reaching out to several local businesses, churches, and small organizations around Three Rivers. We have some wonderful volunteers lined up for the event, but we are always in need of more.”

Volunteer sign up and morning refreshments will be held at The Riviera Theatre at 8:30 a.m. From there, groups will be assigned to specific locations. Most projects will last 2-3 hours followed by a complimentary lunch and brief volunteer appreciation awards ceremony back at The Riviera Theatre at Noon.

All community members interested can volunteer by going to http://trdda.net/donatevolunteer or by contacting Executive Director Brian Persky at (269) 535-5145 or brian@trdda.net. Local organizations and businesses are encouraged to organize groups as well.

circa 1969 (photo credit: Dan Tomlinson)

circa 1969 (photo credit: Dan Tomlinson)

Three Rivers awarded market analysis service through Michigan Main Street Center

Press Release
Tuesday, March 17th, 2015

Three Rivers MS logo


Contact: Brian Persky
Three Rivers DDA/Main Street Executive Director
(269) 535-5145

Contact: Laura Krizov
Michigan Main Street Manager
(517) 241-4237


Three Rivers awarded market analysis service through Michigan Main Street Center


Three Rivers, MI– Three Rivers has been selected to participate in a market analysis service through their participation in the Michigan Main Street program. The market analysis service is one of several application-based services that is offered to all Selected and Master Level Michigan Main Street communities.

The DDA’s Economic Restructuring Committee applied for the market analysis service in January, and received official word from Lansing this week that it had been awarded the service following a statewide comprehensive review of application-based services.

The training and consultation service specifically assists with not only gathering quantitative information that identifies business opportunities in the commercial district, but how to use this information to attract and retain business. The market analysis service is valued at more than $20,000.

“The market analysis service will not only help Historic Downtown Three Rivers more effectively grow in target markets, but it will also be a tremendous asset to the City of Three Rivers and surrounding area,” said DDA/Main Street Executive Director Brian Persky.

Consultants will visit Three Rivers at the end of April for a driving tour, walking tour, visits with businesses, and then guide DDA representatives through a general outline of tasks, follow up dates, and deadlines. The study is expected to wrap up by the end of the calendar year.


Make Valentine’s Day special this year in Historic Downtown Three Rivers

By Rebecca Kramb-Hubbard

Are you searching for something to make Valentine’s Day special? Do you want to make it a memorable day this year? Why not check out these awesome local deals and events going on now until February 14?

Start the day off right!

coffee specials at LaLA valentine mugsLAs valentine cookies

Start out the morning right with something special from L.A.’s Coffee Cafe like a red velvet latte, or homemade heart cookies!

Pick out some fine jewelry! 

Two tone geometric pendant with chambord garnet and diamondUniQ vday collection music note

Check out the lovely Valentine’s Day collection at UniQ Jewelry featuring many Diamond Doug original designs! Also be sure to stop by Parker Jewelers for their “3 Ways to a Woman’s Heart” special (includes roses, pearl necklace, and chocolates for $99) this Valentine’s Day.

Write a love letter to the world!

global love letters

Come in to Love Your Mother and write a Global Love Letter and get 10% off your purchases! Global Love Letters are anonymous messages of affection that are sent out into the world with the sole purpose to spread the love. Also check out Love Your Mother’s Valentine themed items, all 15% off!

Enter a contest!

Vday 2015 give away

The Riviera Theatre, Pinup Salon, Ridgeway Floral, and UniQ Jewelry are teaming up to give away three Valentine’s Day gift baskets valued $100, $250, and $500. Just make a purchase at any of the participating retailers for your chance to win big!

Enter a Bake-off and/or enjoy excellent chocolates!

Chocolate affair

World Fare is hosting the Chocolate Affair where you can try delicious homemade goodies made with fare trade chocolate and use your dollar to vote on your favorite baked goods! Three winners will be chosen and entries will be accepted through February 11.

Grab Supplies!

Vday table centsible treasures

Planing a romantic dinner? Come in to Centsible Treasures and get everything you’ll need for a the perfect night in! On February 14 Centsible Treasures’ entire stock will be 10% off! Plus bring in a friend and you both will get 25% off your purchase!

Enjoy the holiday with your family and community at Winterfest!

Looking for something to do with the family for Valentine’s Day? Come Downtown February 14, noon- four pm, and enter a snowman contest, bowl with a frozen turkey and enjoy special crafts and sales with local merchants!

Order flowers from Ridgeway Floral!

Show your “sweetie” how much you care about them by ordering a dozen roses for just $99.99, or chose from a variety of Valentine’s Day arrangements. Talk to Teresa and get your order in now before it’s too late!

Let the special people in your life know you love them and show your love for your community by shopping local!
candy hearts shop local

Three Rivers DDA/Main Street Design Committee Awards Signage Grants to PinUp Salon and Northside Beverage

Press Release


Wednesday, January 28th, 2015


Contact: Brian Persky
Three Rivers DDA/Main Street Executive Director
(269) 535-5145

Three Rivers DDA/Main Street Design Committee Awards Signage Grants to PinUp Salon and Northside Beverage


Three Rivers, MI– The Three Rivers DDA/Main Street Design Committee recently awarded two grants for signage improvements to both PinUp Salon and Northside Beverage.

The grants were made possible through the DDA’s rebate program.  The program awards rebates to property owners and business owners who improve signage, awnings, and/or painting.  The rebates cover up to 25% of costs, with maximum amounts of $200 per sign, $300 per awning, and $750 for painting – to the extent that funds are available.

PinUp Salon was awarded a grant in the amount of $259.16, which covered approximately 25% of signage and painting costs.

“It’s so great that there are programs out there to help small businesses like mine,” said PinUp Salon owner Danielle Hinman.  “We can’t wait to continue with building renovations in the future.”

Northside Beverage was awarded a $200 grant, the maximum amount awarded for signage.

“We’ve been working hard inside and out to upgrade our business,” said Northside Beverage owner Tim Brundige.  “We want to express our appreciation to the DDA for what basically equated to a 10% rebate toward our new signage. It’s nice to see the City promoting the enhancements.”

Northside Beverage 1 FINAL Pinup Salon FINAL


“100 Friends of Downtown Three Rivers” Campaign set to kick-off in February

Press Release


Friday, January 23, 2015

Contact: Brian Persky
Three Rivers DDA/Main Street Executive Director
(269) 535-5145

“100 Friends of Downtown Three Rivers” Campaign set to kick-off in February


Three Rivers, MI– The Three Rivers DDA/Main Street program is set to officially launch its inaugural “100 Friends of Downtown Three Rivers” campaign in February.

The campaign was recognized as a primary initiative by the Organization Committee last summer when Michigan Main Street specialists visited Three Rivers for committee training sessions in order to help identify priorities in year one of the program.

The “100 Friends of Downtown Three Rivers” campaign is designed to hit on three of the four overarching goals of the DDA/Main Street program: Building Relationships, Communication, and Education and Awareness.

“We’re extremely thankful and very fortunate to have received the support that we have from our current group of partners,” said Brian Persky, Three Rivers DDA/Main Street Executive Director.

“Without these initial commitments, the Main Street program wouldn’t be where it is today. In order to sustain the momentum that we’ve been building, it’s crucial for us to build on that and continue to expand our reach into the community.”

In the past twelve months, downtown Three Rivers was officially designated as a “Select Level” Michigan Main Street community in February, participated in a Baseline Assessment visit in April, and hired a full-time program director (Brian Persky) in June.

Since Persky’s arrival, the DDA/Main Street Board has continued to focus on Board and Committee development with the formation of an Executive Committee and a Nominating Committee, adopting a Vision and Mission Statement, creating a “Board Member Acknowledgement” that incorporates a set of values on how to conduct business, and oversight of work plans.

In addition, the DDA/Main Street program has recorded nearly 1,000 volunteer service hours, adopted a new downtown image, expanded holiday and winter decorations, coordinated Christmas Around Town, created an internship program, and has grown its presence on social media by more than 300%.

All new members of the “100 Friends of Downtown Three Rivers” campaign will receive an inside look to the Main Street program, recognition on the DDA’s website, and a complimentary t-shirt.

Donation levels range from $15 (Friend), $25 (Bronze), $50 (Silver), to $100 (Gold). Contributions are expected to go towards flowers and flower pots, holiday decorations, special events, and other various DDA/Main Street programs.

For more information, please visit the DDA’s website at trdda.net or contact Brian Persky at (269) 535-5145.

100 Friends 2


PUBLIC NOTICE: January DDA Board Meeting Rescheduled


Due to extreme weather and poor road conditions, the January DDA Board meeting has been rescheduled for Friday, January 16th at 8:00 a.m @ City Hall



Post Small Business Saturday: Why You Should Keep Shopping Local

love our local businessSo Small Business Saturday has come and gone along with Black Friday and Cyber Monday, but there is no reason to stop shopping small this holiday season. In fact, here are five excellent reasons from nerdwallet.com to keep small, local businesses in mind when choosing where to pick up gifts.

1. Uniqueness


Unique Items at World Fare

Unique and fair trade items can be found locally at World Fare

It would be a shame to gift someone an item that they already have. When looking for a one of a kind present remember that local small businesses offer a variety of items that cannot be found on the shelves of chain stores.


2. Personalized Customer Service


Nancy Boyce, Golden Finch Frame & Gallery, is a shining example of how hands-on customer service translates into quality results.

Nancy Boyce, Golden Finch Frame & Gallery, is a shining example of how hands-on customer service translates into quality results.

People dread shopping during the holiday season because the atmosphere at the mall and at big departments stores is hectic and impersonal. However, at a local small business you can find an enjoyable shopping experience and staff who are familiar with the ins and outs of their products and are willing to help you find just what you’re looking for.


3. Community


The Aristocrats serenade Mayor Lowry and unsuspecting customers at Lowry's Books & More this holiday season.

The Aristocrats serenade Mayor Lowry and unsuspecting customers at Lowry’s Books & More this holiday season.

Small businesses are rooted in their communities. Not only do they provide local jobs and support local programs and organizations but their profits go right back into the communities they serve.


4. The Environment


Love your mother

Love Your Mother offers Earth friendly goods

Small businesses are less harmful for the environment because they use more local products and have lower shipping costs. Shopping local also allows customers to shrink their carbon footprint since they don’t have to drive so far for their goods and services.


5. Small Businesses Support Each Other


The Riviera Theatre marquee helps promote community-wide events like Christmas Around Town.

The Riviera Theatre marquee helps promote community-wide events like Christmas Around Town and Giving Tuesday.

Many small businessess offer cross store promotions or carry products from other local enterprises so supporting one  supports many others. An added benefit of this for customers is cross store promotional sales!


The Three Rivers DDA/MMS program would like to thank the following individuals and organizations in the community for all of their contributions in making historic downtown Three Rivers festive this holiday season!


Thank you to the following individuals who also had a major part in the planning, decorating, and execution of our many holiday festivities in historic downtown Three Rivers:

Alyce Bode (Design Committee)
Rick Clements (City of Three Rivers DPS)
Teresa Cytlak (Design Committee, Ridgeway Floral)
Peggy Deames (Design Committee, Love Your Mother)
Ashley Eby & TRHS students (Window Decorations)
Heather Martell (Promotions Committee, Christmas Around Town Project Chair)
Aaron & Tricia Meyer (Santa’s Workshop space)
Mary Miholer-O’Connor (Design Committee – Holiday Decorations, Window Decorations)
Doug Mitchell (Promotions Committee, UniQ)
Danielle Moreland (Organization Committee, Riviera Theatre)
Amy Roth (City of Three Rivers DPS)
Georgina Shafer (Design Committee)
Anna Smith (Design Committee – Holiday Decorations)
Rick Smithers (DDA Maintenance)
Hayley Taylor (Glen Oaks C.C.)
Christy Trammell (Three Rivers Area Chamber of Commerce)
Caryn Wilson (Promotions Committee, Voyagers Inn B&B)
“Disabled American Veteran” (anonymous donor – Christmas Tree)


Thank you and Happy Holidays from Three Rivers/DDA Main Street!

Help support the Three Rivers DDA/Main Street program on “Giving Tuesday” (12/02/14)

“Giving Tuesday” is right around the corner. The Three Rivers DDA/Main Street program would like to thank the following organizations for their involvement:

Giving Tuesday

Three Rivers, MI– The Three Rivers DDA/Main Street program is excited to announce its partnership with the Three Rivers Area Community Foundation and several area non-profit organizations in anticipation of #GivingTuesday on Tuesday, December 2nd.

Following several days designed for holiday shopping deals (Black Friday, Small Business Saturday, and Cyber Monday), #GivingTuesday is a nationwide 24-hour online event to celebrate the spirit of giving back.

The Three Rivers DDA/Main Street program was among six area non-profit organizations selected to participate in this year’s event, joining the Carnegie Center for the Arts, Three Rivers Community First Fund, River Country Recreation Authority, Three Rivers Sports Complex, and the Three Rivers Food Site.

The following area businesses have already confirmed plans to partner with the Three Rivers DDA/Main Street program on #GivingTuesday in various ways: Armstrong International Inc., Century Bank & Trust, Preferred Insurance Services, Inc., the Riviera Theatre, Southern Michigan Bank & Trust, Three Rivers Banking Center, and Westside Landfill.

Members of the community are also invited to attend an event open to the public at the Riviera Theatre on Tuesday, December 2nd at 6:00 p.m., where individuals can make donations to a participating non-profit organization and/or charity of their choice. Food, drink specials, and live entertainment will be provided.

As a part of the “Giving” spirit, the Riviera Theatre will also be providing space for a “Toys for Tots” drop-off, and a place to donate winter coats, hats, scarves, and gloves for families in need this holiday season. Anyone who brings in a can of food, new and unwrapped present, and/or gently used winter clothing article will be entered into a drawing for each item to win a $20 gift card from the Riviera Theatre.

All donations are being encouraged to be submitted online at www.threeriversfoundation.com on Tuesday, December 2nd (Giving Tuesday). Checks can be made payable to the “Three Rivers Area Community Foundation” with “Three Rivers DDA/Main Street” in the memo line.

Visit the Three Rivers Area Community Foundation’s website and see how you can get involved in #GivingTuesday.

Christmas Around Town: Friday, November 28th – Sunday, November 30th

CAT weekend flyer


Three Rivers, MI– Create new family traditions and celebrate four weekends of special holiday events and shopping in historic downtown Three Rivers with this year’s theme “Miracle on Main Street”.

“The Magic Begins” with Christmas Around Town weekend on Friday, November 28th through Sunday, November 30th. The festivities kick-off Friday evening at 6:15 p.m. at the Mural Mall with a tree lighting ceremony that includes Christmas caroling, a book reading of “‘Twas the Night Before Christmas” by Mayor Tom Lowry, and hot chocolate provided by Love Your Mother. This year’s tree is being kindly donated by a Disabled American Veteran.

On Saturday, bring the family back downtown to see the arrival of Santa Claus — escorted by the Three Rivers Fire Department — at the Riviera Theatre at Noon. Santa Claus will be available for children between 12:00 p.m. and 4:00 p.m. on both Saturday and Sunday afternoon at the Riviera Theatre. Free photos, courtesy of Three Rivers’ Walgreens, will be offered on site.

Visit Santa’s live reindeer at the East Walk-Through (25 N. Main) on Saturday between 12:00 p.m. – 4:00 p.m. Then take a stroll further down Main Street and stop by Santa’s Workshop (3 N. Main) where kids can write letters to Santa and families can warm up with hot chocolate and popcorn. If you have a sweet tooth, also be sure to visit World Fare (37 N. Main) for cookie decorating, sponsored by River Country Quilters.

“This year’s event has really been a collaborative effort among the Three Rivers DDA/Main Street program, City of Three Rivers, and the Three Rivers Merchant Group,” says DDA/MMS Executive Director Brian Persky.

“We’ve been working diligently with many of the downtown business owners to make this a warm and inviting experience for families and children, but also encouraging shopping local and supporting downtown Three Rivers this holiday season.”

An estimated 250 volunteer hours from various Three Rivers community members are going into holiday preparations for downtown Three Rivers this year alone; which includes coordinating winter decorations, window decorating, and the planning and coordination of Christmas Around Town weekend.

“It’s been a privilege to help organize this amazing downtown event,” says Heather Martell, the designated project manager for Christmas Around Town, and member of the Main Street Promotions Committee.

“There is truly something for everyone, and every age group over these holiday weekend celebrations. It’s a wonderful time to enjoy the spirit of Christmas, while enjoying and discovering all that downtown has to offer.”

“The Magic Continues” on Friday, December 5th through Sunday, December 7th with special ladies’ night activities Friday evening from 5:00 p.m. – 8:00 p.m. Shoppers will be offered cookies and holiday themed drinks, and also have the chance to win a prize drawing for $50 worth of Christmas Cash to spend at participating downtown businesses. Saturday’s “Cookie Walk” will feature different cookies to taste and recipe cards to collect in advance of family gatherings and holiday parties.

“The Magic of Memories” on Friday, December 12th through Sunday, December 14th will be full of nostalgia and old-time toys and snacks throughout the downtown district.

“Last Minute Magic” on Friday, December 19th through Sunday, December 21st will include gift wrapping stations, extended shopping hours, more prize drawings, and special last-minute deals all weekend.

And finally, be sure to check online listings for holiday movies at the Riviera Theatre, including their annual free family holiday movie on Tuesday, December 23rd at 7:00 p.m.

For more details and information about this holiday season in downtown Three Rivers, visit trdda.net or like the “Downtown Three Rivers” Facebook page.



Page 4 of 8« First...23456...Last »

Michigan Main Street

Three Rivers is a Select level community in Michigan Main Street, an official affiliate of The National Main Street Center, which is committed to creating high-quality places and to building stronger communities through preservation-based economic development.

DDA/Main Street Office

Contact us

Phone: (269) 535-5145
Address: 57 N. Main St., Three Rivers, MI 49093